Handbook Of Consumer Finance Research
This handbook surveys the social aspects of consumer behavior, offering latest data and original research on current consumer needs as well as identifying emerging areas of research. This accessible volume (which can be read without advanced training in the field) starts with current concepts of risk tolerance, consumer socialization, and financial well-being, and moves on to salient data on speci...
Hardcover: 424 pages
Publisher: Springer; 2008 edition (December 11, 2007)
Product Dimensions: 6.1 x 1 x 9.2 inches
Amazon Rank: 3645356
Format: PDF ePub TXT book
- 9780387757339 epub
- 978-0387757339 epub
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ic settings and populations such as high school students and the older consumer.